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Metro Toronto Convention Centre (South Building) 255 Front Street, Toronto, Ontario, Canada M5V 2W6 | |||||
The Media Pillar is sponsored by Shaw Children's Programming Initiative, YTV & Treehouse TVNote: This program is subject to change.
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Metro Toronto Convention Centre (South Building) 255 Front Street, Toronto, Ontario, Canada M5V 2W6 | |||||
The Media Pillar is sponsored by Shaw Children's Programming Initiative, YTV & Treehouse TVNote: This program is subject to change.
| Monday, May 15, 2000 -- 10.45 to 12.15 | |
| CONCERNED CHILDREN'S ADVERTISING |
Harnessing the skills of the best in the business of marketing & broadcasting to children, Canada's advertisers co-operate on pro-social messaging that makes a difference to kids. A tour through a compelling product. Cathy Loblaw, Concerned Children's Advertisers |
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| KIDS ON THE NET: QUESTIONS & ISSUES |
How can we prepare our young people to be safe & savvy surfers? The Media Awareness Network helps kids to understand online marketing, distinguish fact from fiction, recognize cyberhate & protect their personal privacy online. Anne Taylor, Media Awareness Network |
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| IT MATTERS BECAUSE… THEY'RE THE GATEKEEPERS! |
Decisionmakers from around the world enlighten delegates about the programming needs of their channels & services. Pat Ferns will quiz them on budgets, quantity of commissions, target audiences, scheduling & other parameters these Gatekeepers use for making choices. Don't miss these insights from insiders! Donna Friedman, Kids' WB!; Janie Grace, Nickelodeon UK; Adrian Mills, CBC TV; Paula Parker, YTV & Treehouse TV; Roy Thompson, BBC; Preben Vridstoft, TV2 Denmark; Session Leader: Pat Ferns, Banff Television Festival; Producer: Susan Ross, Treehouse TV |
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| A UNIQUE PARTNERSHIP: NEIGHBOURS JOIN FORCES |
Israel & Palestine work together to produce programs for the Children's Television Workshop. Hear how they are doing it! Dr. Lewis Bernstein, CTW |
| Monday, May 15, 2000 -- 2:15 to 3:45 | |
| ANIMATION: THE PERFECT CO-PRODUCTION? |
Animation seems like a natural for international coproductions. But does animation make for better co-productions? Everyone's doing it, why? Nina Elias-Bamberger, CTW; Louis Fournier, Motion International; Sander Schwartz, Sony Pictures; Tom van Wavern, Egmont Imagination; Moderator: Madeleine Lévesque, TELETOON; Producer: Barbara Boyden, Independent Producer |
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| ADDING VALUE TO TELEVISION THROUGH CREATIVITY & COMMUNITY ON-LINE |
As the WWW becomes commonplace what are the aspects of websites that enhances the child's media experience? This session will provide studies on websites that offer kids a chance to create, participate in collaborative activities, build their own on-line communities & extend "on-air" excitement to on-line productivity & fun. Ted Brunt, TVO; Stephen Gass, CTW; Kenny Miller, NOGGIN; Peter Maggs, Australian Children's Television Foundation; Moderator/Producer: Carla Seal-Wanner, @ccess 4 @ll |
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| PJ'S/DJ'S/HOSTS/BUDDIES: YOU NAME'EM, WE'VE GOT'EM |
Hosted links are now the cornerstone of network TV for kids -- but as children's tastes change so must the networks continue to re-invent themselves. Broadcasters committed to the "human face" of network interstitials speak about the continuing evolution & the future of this popular broadcasting strategy. Patricia Ellingson, TVO; Amy Friedman, NOGGIN; Melanie York, YTV; Moderator: Monic Lessard, Canal Famille; Producer: Kevin Brauch, TVO |
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| INDIGENOUS MEDIA: ON-SCREEN -- TALENT & TRAINING |
The aboriginal production industry boasts some incredible talent amongst young people. This panel will introduce some of these people as well as discuss the need & importance for more young aboriginal people to be both in front of & behind the cameras and microphones. Dan David, APTN; Sylvia Cloutier, ICSL; Monique Manatch, FNTI; Evie Marks, WTN; Jackie Friesen, WTN; Moderator: Brenda Chamber, Brenco Media |
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| IT MATTERS WHO'S WATCHING: TAILORING CHILDREN'S TV TO THE LOCAL AUDIENCE |
With increasing frequency, channels & brands cross national borders. But does this mean that kids around the world are watching the same television? Hear how international broadcasters tailor their schedules for success in different countries. Cathy Chilco, CTW; Valerie McCarty, Nickelodeon (Latin America); Richard Morenoff, Discovery; Moderator: Deirdre Simms, TVE-Children; Producer: Barbara Kennedy, CBC |
| Monday, May 15, 2000 -- 4:15 to 5:45 | |
| PARTNERSHIPS IN CREATIVITY: STORYTELLING IN A DIGITAL WORLD |
Will the advent of digital dramatically change storytelling? Certainly the viewer will be able to interact & influence the plot but what does the mean to the story & to the creative process? Suzanne Chapman, Alliance Atlantis; Rick Duffield, Rick Duffield Media Arts; Louis Barbash, USA; Moderator: Peggy O'Brien, KIKO Inc.; Producer: Karen Young, Independent Producer |
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| ABC'S OF VISUAL LANGUAGE | An interactive session that uses the popular series, Theodore Tugboat, to demonstrate how young children can be introduced to critical viewing. Doug Barnes, Canada; Faith Rogow, USA |
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| DIRECTING: MULTI-CAMERA | Refine your in studio production skills. Experienced multi camera directors provide hints on getting the most from your equipment, your crew & your talent. William Elliott, Canada; Shelagh O'Brien, Canada |
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| CHILD DEVELOPMENT | A tour through the different stages of child development, the pre-school years (1-4 yrs), school age development stages (5-10 yrs) & the 'tween stage (11-13 yrs). Facts every producer should know! Mary Ann Dudko, USA |
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| BREAD & BUTTER GETS BIGGER & BETTER: READING RAINBOW GOES INTERACTIVE! |
The creators of Reading Rainbow will share with you the evolution of this popular series into new technologies & applications. They will join with the JuniorNet interactive, on-line team who will demonstrate the adaptation & re-purposing of this beloved series for the web generation. Barry Cronin, USA; Larry Lancit, USA; Twila Liggitt, USA; Mark Schlichting ,USA; Cecily Truett, USA |
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| WHAT SELLS? | Looking at animation, live action & games shows learn what has been bought in the UK from overseas companies and why. Also see samples of what the BBC sold in the overseas markets, hear why it is so hard for UK companies to sell to America & learn how they cracked that market. Theresa Plummer-Andrews, UK |
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